Artisanal Gastronomy & Cosmetics
12 Weeks (Headless Deployment)
Next.js 15, Laravel Backend, Stripe
Mutua Universal Certified
The client was attempting to scale premium Mediterranean organic products across Madrid, Paris, and London using a standard WordPress/WooCommerce setup choked with 22 different plugins. The site suffered a sluggish 4.8-second page load, broken multi-currency checkouts (EUR to GBP), and lacked dynamic EU cross-border tax calculation. Mobile users experienced a frustrating 4-step checkout form, driving cart abandonment to an unsustainable 68%.
We decoupled the frontend completely, engineering a blazing-fast Next.js store deployed to the Cloudflare Edge network. Pages now render in 0.3 seconds. We rebuilt the backend using a custom Laravel API connected to Stripe Elements and Apple Pay, providing an automated 1-click localized checkout. Furthermore, we integrated an automated live calculation module for the EU One-Stop Shop (OSS) VAT tax filing scheme.
Down from 4.8s monolithic load
Result of 1-click Express Checkout
Directly recovered from lost carts
Automated cross-border tax splits
Using Algolia InstantSearch and Redis caching, customers can search through 4,000+ localized SKUs with instant sub-millisecond auto-complete filtering.
An automated backend worker detects customer IP at checkout, applying correct regional VAT (e.g., 21% Spain, 20% France, 19% Germany) instantly to statutory records.
Live stock mutations. If an item is purchased in their physical Madrid boutique, the Next.js online inventory is decremented instantly via live WebSockets.